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Could Free Upfront Pricing on Prepaid Herald Back End Costs?

Adam Rust's picture

Posted June 13, 2014

In spite of the fact that the industry has seen price compression for the last two years, prepaid card program managers and issuers have found it difficult to shake a perception held by the public that their cards are expensive.

Here is the messaging problem: the oft-heard question about the product is “aren’t those cards loaded with fees?”

Simple Not Working Out

Adam Rust's picture

Posted June 2, 2014

Details from an unintentionally-leaked document show that BBVA's recent acquisition of Simple may not be going as planned. In other words, the deal may be turning out as the skeptics expected. In this blog entry, I sided with the latter group. 

Current Simple CEO Josh Reich mistakenly emailed a draft presentation to a reporter at Quartz magazine which outlined

Prepaid Credit Building Products Returning

Adam Rust's picture

Posted March 11, 2013

One of the themes that came away from last week's Prepaid Expo in Orlando was the re-emergence of credit building products for GPR cards. In fact, eCredable, ClearNow and WilliamPaid have brought new credit builders to market already. Moreover, representatives of other companies hinted that their divisions have their own concepts in development.

The failure of Pay Rent Build Credit has meant that any mention of the idea is

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